2 hours ago
Armenian 5900BC brand builds on tradition to enhance competitiveness
UNIDO developed a project to revive and upgrade the garment and footwear industry in Armenia. Under the label 5900BC, UNIDO brought together 15 garment producers and 10 shoe manufacturers whose productivity and competitiveness was enhanced, while business networking and institutional partnerships between shoe and garment producers and designers were promoted. In a very short period of time, 7 high-quality fashion collections were presented under the join brand 5900BC at different international exhibitions and important business connections were established with the largest producers and retailers of fashion apparel in the region. So far, as a result of implementation this project, the beneficiary garment and footwear manufacturers succeeded in tripling exports and doubling employment.
#jobs #branding #UNIDO #Armenia #industry #garment #footwear #manufacture